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MADE I Marketing & Creative Agency Hong Kong

MAKING BRANDS MATTER

  • MADE
  • Work
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    • Services
    • Advertising
    • Animation
    • Branding
    • Consultancy
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    • Illustration
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    • Point of Sale
    • Print
    • Location Photography
    • Product Photography
    • Videography
    • VR & 3D Scanning
    • Website
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JOHNNIE WALKER & HUTONG

ILLUSTRATION + PRODUCT DESIGN

Hutong’s Johnnie Walker House Serve

Johnnie Walker and Hutong collaborated to make a signature serve of a bespoke traditional Chinese tea set. Both the tea pot and cups were decorated with an illustration depicting Johnnie Walker’s journey from Scotland to Hong Kong. The illustration was an adaptation from a 1932 advertisement which had been turned into the journey from the Highlands to Beijing. We recreated it capturing the journey to Hong Kong, and included famous landmarks of the Fragrant Harbour such as the iconic Peak building, the clock tower, the Giant Buddha, a dragon and the Bauhinia flower, as well additional details of Scotland. The artwork was then moulded to fit the shapes of the pottery vessels. in addition to this we took the design over to make a menu for the cocktail and tea set serving. Diecuts of the illustration were created to make a layered effect on the menu.

Scope of work:

- Illustration

- Printed menu design

Check out the work here

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